Practice Notes – Using social media to connect with patients

Description

Abstract: A growing number of physician practices are turning to social media to share critical information with their patients and colleagues, network with other practices, demonstrate their expertise, promote and provide health education, and boost their practice’s reputation and visibility. But, before they step into this world, it’s critical that they and their entire staff understand the legal and ethical risks. This article lists a number of protective steps to take, and offers two organizational resources for further guidance.