Innovation can help your business thrive
Abstract: The COVID-19 pandemic has been a major blow to large parts of the economy. Although many businesses have managed to survive in these volatile and unpredictable conditions, some may be teetering on the edge of financial stress. This article notes that in difficult economic times, business as usual may not be sufficient to sustain profitability. It suggests that businesses should continually re-evaluate and re-imagine business operations to ensure they stay financially secure.