How to support a brick-and-mortar business as it launches online

Description

Abstract: Today, companies continue to embrace e-commerce as an extension of their usual business operations, as a means of insurance in case of additional lockdowns and, in some cases, to completely replace their physical locations. This article points out that in assessing the financial health of borrowers as they establish or grow an online presence, lenders must be aware of the keys to a successful virtual business model. A sidebar suggests some questions lenders should ask borrowers attempting to expand their businesses online.