Consider plumping up your service menu
$225.00
Description
Abstract: Dealerships are finding that it’s easier to sell F&I products at the time of a costly repair, or when the customers’ warranties are about to expire, than it was at the sales closing. As a result, more service writers are being trained to talk about the value of service contracts and prepaid maintenance plans and how to close them. This article discusses sales techniques that work and how to be ready before a customer returns for a visit.
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