Blurred vision: Trademark dilution standard clarified
$225.00
Description
Abstract: The owners of famous trademarks often face a constant onslaught of parties using marks similar to their famous marks. This occurred in one case in which a clothing manufacturer claimed that another was using a decorative stitching that impaired the distinctiveness of its own famous mark. The U.S. Court of Appeals for the Ninth Circuit clarified the burden of proof required since passage of the Trademark Dilution Revision Act. Levi Strauss v. Abercrombie & Fitch, No. 09-16322, Feb. 8, 2011 (9th Cir.) Thane International, Inc. v. Trek Bicycle Corp., Nos. 00-55293, 00-55599, Sept. 6, 2002 (9th Cir.)
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