To innovate or merge: That’s the strategic question
Abstract: Many companies reach a point in their development where they have to make an important decision: Innovate or merge? Companies can grow both organically and through business combinations. But given recent economic volatility and financial stresses, many business leaders are finding that they must deploy their resources more strategically. As this article explains, acquisitions, being easier and cheaper, may be the best route for some companies. But others may find it better to invest in innovation.