SROI: Investing in impact

Description

Abstract: Although hard dollars will always affect an organization’s ability to achieve its goals, many nonprofits are shifting their focus from an economic return on investment (ROI) to a social ROI (SROI) model. SROI can be a better measure of a nonprofit’s impact than traditional financial metrics because it focuses on how inputs, resources and policies help improve the lives of the individuals or communities the organization serves. SROI provides nonprofits with a way to measure and communicate the good they do.